I’m down to 3 options:

1) SkullCandy - http://www.futureshop.ca/catalog/proddet…

2) JVC Headphones
http://www.futureshop.ca/catalog/proddet…

3) Panasonic
http://www.futureshop.ca/catalog/proddet…

Which of the 3 should I buy, and why?
Whoops, my links don’t work. Let me see if I can find others.
JVC - http://av.jvc.com/product.jsp?modelId=MODL028223&pathId=110&page=1

Skullcandy - http://www.skullcandy.com/shop/smokinbuds-p-10.html

Panasonic - http://shopping.msn.com/prices/shp/?itemId=974888634

Hopefully, these work…

I’d suggest the JVC headphones. Why?
1. JVC quality is decent & consistently reliable…
2. I’d say I really find the noise canceling helps the sound quality & it’s comfortable.

It could just be psychological, but I think it makes for a better experience. Admittedly, I don’t have much experience with SkullCandy headphones. Panasonic = good, but JVC is a better buy when looking at the value:price ratio

You can get the JVC HA-FX66A earphones for about $24:
http://www.shoppingbounce.com/compare_price.php?pid=654900429&keyword=HA-FX66A&tab=&w=http%3A%2F%2Fwww.shopzilla.com%2F12–JVC_HA_FX66A_Noise_Canceling_Earphones_-_af_assettype_id–10__af_creative_id–405__af_id–1905__af_placement_id–1__cat_id–11560000__keyword–HA-FX66A__prod_id–654900429__rf–af1&readid=